Introducing Vue Protocol — The Layer2 for Web3 Social

Vue Protocol
7 min readJul 16, 2024

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In the current digital landscape dominated by Web2, user experiences are crafted to be highly convenient and seemingly user-centric. However, beneath this veneer of convenience lies a profoundly flawed system marred by manipulation and the overarching control of tech giants.

Social interactions and user data are centrally controlled and manipulated, leading to significant concerns regarding user autonomy, privacy, and mental health. This centralized control is primarily designed to maximize data collection, establish monopolies, and generate profits for these tech conglomerates.

Content Curation and Manipulation

Algorithms on platforms like Facebook and Twitter are meticulously designed to curate content that influences user behavior and opinions. These algorithms often prioritize content that drives engagement, even if it means jeopardizing the social fabric. By exploiting psychological triggers, these platforms keep users hooked, fostering a sense of manipulation and control. Users often feel trapped in an echo chamber, where the content they see is dictated by what the platform deems most engaging, not necessarily what is most truthful or beneficial.

Abusive and Manipulative Designs

Platforms like TikTok have come under scrutiny for their design patterns that border the addictive. These platforms employ endless scrolling, personalized feeds, and algorithm-driven content to keep users engaged for as long as possible.

While this might drive engagement metrics and advertising revenue, it poses a significant risk to users’ mental and physical health, particularly among younger audiences. The next generation is growing up in an environment where these design choices heavily manipulate their interactions and experiences, leading to serious concerns about their overall well-being, especially their mental health.

Data Breaches and Privacy Concerns

The centralized control of user data also makes these platforms prime targets for data breaches. High-profile incidents like those at LinkedIn and MySpace have exposed the personal information of millions of users, highlighting the inherent vulnerabilities in centralized data storage and control. These breaches compromise user privacy and erode trust in these platforms. Users are increasingly aware that their data is less secure than they once believed, leading to a growing demand for more secure, decentralized alternatives.

Deep down, users know that this centralized, manipulative approach is not how social interactions should be managed. There is a growing recognition that we need a new paradigm for social interactions — one that prioritizes user autonomy, privacy, and genuine connections. This shift offers hope for a more user-centric and ethical digital landscape.

What Vue Protocol is About?

Vue Protocol is emerging as the solution to these pressing issues by building Layer2 for Web3 Social. It is focused on creating a decentralized social layer with restaking, powered by The Open Network (TON), EigenLayer, and Optimism.

Vue Protocol aims to redefine social interaction by creating an environment where users have true control over their social data and interactions, free from the manipulations and centralized control of traditional social media platforms.

Vue Protocol is designed to provide a truly decentralized social experience. By leveraging the power of blockchain technology, it ensures that social interactions are transparent, secure, and free from the influence of any single entity. This approach restores control to the users and fosters a more authentic and trustworthy digital environment.

The Competitive Advantages of Vue Protocol

Vue Protocol offers several competitive advantages and value propositions that set it apart from other projects in the space:

On-Chain Social Graphs

Vue Protocol is the first to map on-chain social graphs using social tokens. These tokens record the core communities and friendships of Web3 natives, providing a transparent and immutable record of social interactions. This approach ensures that users have control over their social data and can verify the authenticity of their connections.

Multi-Chain Identity

Vue Protocol focuses on building an integrated multi-chain identity across different blockchains. This multi-chain identity allows users to maintain a consistent identity across various blockchain networks, enhancing interoperability and user experience. By providing a unified identity, Vue Protocol enables users to navigate the decentralized web seamlessly without losing their social connections or data.

Leveraging TON

Vue Protocol leverages The Open Network (TON) for its exceptional scalability, performance, and community-driven development. TON, initially developed by the Telegram team, is designed to support high-performance, mass-scale applications. This makes it an ideal foundation for Vue Protocol, ensuring that it can handle the demands of a decentralized social network while providing a seamless user experience.

Universal Social Graph Analytics

Vue Protocol provides universally accessible Social Graph Analytics for Web3 natives and apps without permissions. This tool offers deep insights into social interactions, allowing users to better understand their social networks and make informed decisions. By providing comprehensive analytics, Vue Protocol empowers users to take control of their social data and interactions.

Building Vue Protocol with EigenLayer and EigenDA

Vue Protocol leverages the power of EigenLayer and EigenDA to build a robust and sustainable ecosystem. EigenDA is a decentralized data availability service built on Ethereum using EigenLayer restaking. Restaking allows users to stake tokens to earn rewards and to provide economic security. In simple terms, restaking allows Vue Protocol to source more security from the outside to ensure the long-term sustainability of the Vue Protocol ecosystem.

By integrating EigenLayer and EigenDA, Vue Protocol significantly reduces transaction costs through scalable pooled security. This approach enhances the network’s security and makes it more cost-effective for users to participate. The combination of restaking and data availability services ensures that Vue Protocol remains secure, scalable, and sustainable in the long run.

And Why On TON?

Vue Protocol is built on The Open Network (TON) for a reason.

TON, a decentralized layer-1 blockchain initially developed by the Telegram team, is designed for high-performance, mass-scale applications. Its exceptional scalability, performance, and community-driven development make it the ideal foundation for Vue Protocol.

By leveraging TON, Vue Protocol can provide a seamless, high-performance user experience while maintaining the principles of decentralization and user control, instilling confidence in the audience about Vue Protocol’s technical and scalable capabilities.

Key Components of Vue Protocol

Vue Protocol is pioneering the decentralized social layer space with the following key components:

EigenDA

EigenDA leverages EigenLayer’s data availability infrastructure to reduce transaction costs significantly through scalable pooled security via restaking. This approach enhances the overall efficiency and security of the network, ensuring that users can enjoy a seamless and cost-effective experience.

VueChain

VueChain is an Ethereum sidechain dedicated to next-generation social token finance infrastructure. It is designed to support millions of Metaverse creators by providing a robust and scalable platform for social token transactions. By leveraging Ethereum’s power, VueChain ensures that users can participate in the decentralized social ecosystem without compromising on performance or scalability.

VueIdentity

VueIdentity integrates on-chain identity with social subgraphs from multiple blockchains, creating the first comprehensive multi-chain social graph for Web3 natives. This approach ensures that users maintain a consistent identity across different blockchain networks, enhancing interoperability and user experience. By providing a unified identity, VueIdentity enables users to seamlessly navigate the decentralized web without losing their social connections or data.

Social Token Tools

Vue Protocol offers a suite of social token tools, including Vue Issuance Platform, VueSwap, and VueStarter. These tools allow users to create, trade, and manage social tokens, fostering a vibrant and dynamic social token economy. By offering a comprehensive suite of tools, Vue Protocol empowers users to participate fully in the decentralized social ecosystem.

Social Graph Analytics

Vue Protocol provides Social Graph Analytics, a powerful tool that offers Web3 natives insights into their social interactions. This tool provides social relation maps, updates, and a stats dashboard, allowing users to understand their social networks better. By providing comprehensive analytics, Vue Protocol empowers users to make informed decisions and take control of their social data.

Vue Engine

Vue Engine is a versatile technical architecture for key apps deployable on major blockchain networks like Solana, BSC, and Avalanche. This architecture facilitates rapid deployment and integration, ensuring Vue Protocol seamlessly integrates with other blockchain networks. By offering a flexible and scalable architecture, Vue Engine ensures that Vue Protocol remains adaptable and future-proof.

Vue Protocol is set to revolutionize how we interact online by building a decentralized, user-centric social layer. By leveraging advanced technologies like TON, EigenLayer, and Optimism, Vue Protocol ensures that social interactions are transparent, secure, and free from the manipulations of centralized platforms. This approach restores user control, fostering a more authentic and trustworthy digital environment.

Join us in this transformative journey and be part of the future of Web3 Social.

Vue Protocol is not just a platform but a movement towards a more decentralized, transparent, and user-centric digital world. Embrace the future of social interactions with Vue Protocol and experience the true power of decentralization.

🌎 Vue Protocol, The Layer2 for Web3 Social, powered by Ton Blockchain, Eigenlayer, and Optimism.

💻 Website | Twitter | Medium | Vue Chat | Vue News |

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Vue Protocol
Vue Protocol

Written by Vue Protocol

The Decentralized Social Layer with Restaking, aiming to map the multi-chain relationships of Web3 natives, powered by the pooled security via restaking.

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